A love/hate relationship is one of the many features you will get when implementing a CRM (Customer Relationship Management tool).  It seems that there should be a warning label in the licensing agreement.

Everyone knows that management needs a CRM to keep their business organized.  It’s also well known that CRM’s can be a field reps nemesis.

Unnecessary forms, arduous data entry, limited mobile access, and time wasted are all sentiments shared by field representatives regarding CRM’s.  With a career in differing sales positions, I can personally vouch for these feelings toward CRM platforms.

Realizing a need to bridge the gap between the love / hate for CRM’s, we created Outfield.![outfield-example](https://f.hubspotusercontent20.net/hubfs/9307172/Imported_Blog_Media/outfield-example.jpg)Outfield is a mobile CRM for field reps that gives them the features they want most.  Such as:

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-   Total Mobile Access to your CRM.  Access emails, accounts, notes, check-ins, contacts, and meeting info from the palm of your hand.
-   Ability to easily enter CRM info from the field on your phone.
-   Custom forms specific to your business.  Preventing time wasted on unnecessary data entry.
-   User friendly interface, that integrates with your CRM in real time.
-   Social interaction with contacts and HQ.

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It is our endeavor to provide a mobile CRM that mutually benefits field reps and managers alike. What would it take to give your mobile CRM a thumbs up?

Let us know.

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Get Reps to "Like" CRM

Prior to creating the initial beta versions of our app, most everyone here at Outfield had either used or tried a variety of CRMs in our previous companies. While developing our first build we all collectively agreed on one thing: **Your company shouldn’t have to conform to a CRM, the CRM should conform to your company’s needs.**

That's why one of the most important features that sets Outfield apart from other CRMs is the ability to create customized response and interaction forms for your field reps.

![custom-forms](https://f.hubspotusercontent20.net/hubfs/9307172/Imported_Blog_Media/custom-forms.jpg)

Recently, one of our customers, Cellucor, needed to know up-to-the-hour inventory levels at some store locations which sold their products. So Dave, a Cellucor Sales VP, logged into the web admin portion of Outfield, edited the checkin form to include a required field asking for inventory levels and pushed it live to every one of his road team guys instantly.

No app updates needed. No mass email to all reps needed. The next time his field rep checked in to a store the field was right there, requiring a response to complete.

Discussion

Get Reps to "Like" CRM

Fitting to Your Company's Needs